Sunshine Toyota Goes Hybrid
Sunshine Toyota on Queensland’s Sunshine Coast has embraced the release of the new Hybrid Camry this year with the launch of its dedicated hybrid vehicle showroom.
Once a quirky innovation adopted by cashed-up greenies, hybrid vehicles are fast becoming mainstream transportation which owner Ian McDowell has been quick to recognise. Along with the backing of Toyota’s proven hybrid technology the future is very bright for this market leader.
Visitors to the new showroom will not only find a wealth of information on the benefits of Toyota’s hybrid technology, but also be able to start and test a vehicle in-showroom first hand on battery power – a feat not possible with fossil-fuelled vehicles. A selection of hybrid demonstrators is also available for road test to fully experience the technology.
Mark Retail was involved throughout the conversion of this showroom in the planning, development and installation of all displays, graphics, fixtures and signage.
The end result is a complete branded showroom experience that not only conveys information about the vehicles, but also the quality and innovation of the technology and Toyota’s hybrid brand.